Creating your NUF Visual Identity
The NUF logo is part of the Universal WUF Visual Identity. The logo keeps the dialogue symbol, the typography and general structure of the WUF logo. Unlike the Future WUF sessions logo, the National Urban Forum logo is only allowed to change its colours. Host countries and cities are welcome to use their national colours or the colours they consider more meaningful for this event. Your NUF can select 3 to 4 colours to create its unique logo.
Step 1 Choose your color palette
In order to give a unique identity to each National Urban Forum session, while preserving the consistency of the universal WUF image, future NUF sessions are invited to select 3 to 4 colours from the palette, extracting the most suitable combination in order to showcase their own personality. The colors can be related to the brand of the host city/country, or to the symbolism regarding the theme of the session and the main ideas that want to be expressed within the event.
Example
colour selection
Step 2 Design your logo
Use your colors to create your logo. Remember to set the color transfer mode on “multiply” to keep the transparent look of the WUF/NUF logo.
Follow our tutorials to create your logo and share your final options with UN-Habitat to ensure your image, logo, and visual identity are aligned to our brand.
The blue dot-lined area means the space where you are allowed to change colours.
Font: Jost book
Align to the width of the logo. If the name is too long, you can add a second line to keep visual balance.
Follow the format: City, Country | Day Month Year
Example: INCHEON, KOREA | 15-20 JUNE 2024
Examples of the logo
Clearance space
Scale
MINIMUM HEIGHT
Please Do Not
NUF + other logos
